A brand new
customer experience
Read IT
Reading the contents guarantees the authenticity of the product and shows the object's DDNA through storytelling.
Anti-counterfeiting
The reading triggers an activity to verify the validity of the code by decrypting and publishing the information on the product (Storytelling)
Tracking
Reading the data contained in the 1trueid code shows the entire production chain from the production to the final customer

Customer Experience
Storytelling triggers the interaction with the customer, offering a new shopping experience and after-sales involvement.
Blockchain
The distributed data is collected on Blockchain to offer transparency and security.
Own IT
With the patented OWN IT certification, the Internet Book of Things, a shared library of certified 1trueid products, is born.
Public/private Ownership
Social Sharing
Marketing 1to1

Re-Own IT
With the Re-Own IT function, we certify ownership steps: when an owner of a 1trueid object releases ownership, a new user can declare his property.

Sell

Transfer of ownership
